www.daigger.com Named in Top B-to-B Web Sites in Annual NetMarketing 100 for Fifth Consecutive Year
August 11, 2003, Vernon Hills, Ill., A. Daigger and Company is among the companies offering the best b-to-b Web sites, according to the August 11th issue of the BtoB Magazine. BtoB released it's annual NetMarketing 100 list, a ranking of B-to-B Web sites judged in terms of marketing effectiveness and based on scores in five categories.
For the fifth consecutive year, www.daigger.com has been identified as one of the best b-to-b Web sites across 14 industries. These bellwethers have evolved beyond the static online brochures that marked the early days of the Web to powerful, immediate and interactive marketing assets.
BtoB began the evaluation process in June, creating a master list of about 800 sites. The list is limited to b-to-b companies that use their Web sites to brand - and, ultimately, sell - their products or services.
The five criteria used in the judging process were: quality and presentation of the information, ease of navigation, design, e-commerce and extras. Each category represents 25 points and the "Extras" category includes extra tools that enhance the user's experience such as e-mail alerts, real-time customer support and other unique features. Daigger.com retained an overall rating of 89 in 2003, same as 2002, and an improvement from 2001's score of 81.
A. Daigger & Company has been a leader in the scientific products industry since 1894. Daigger can be found on the World Wide Web at www.daigger.com.
View the NetMarketing 100 List
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